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By A Mystery Man Writer

CountDown®

Jigging Rap®

Rapala® Giant Rapala Lure

Rapala® Scatter Rap® CountDown®

The Rippin' Rap features a lipless, deep belly profile designed to crank, swim and rip. With its skinny sides this bait flutters on the drop. Hard

Ultra Light Rippin' Rap®

falls fast and true, designed for targeting individual fish when using forward-facing sonar. The heavy-weighted body makes it a great choice for

Jigging Rap® Magnum®

A formidable creature, the X-Rap® Otus, combines Rapala's fish-catching X-Rap® construction with a beautifully color matched curl tail to create a

X-Rap® Otus

X-Rap® Saltwater

Rapala® Skitter Pop® Rapala® International Site

Rapala® Ultra Light Pop Rapala® International Site

The X-Rap® is all about the action. The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve.

X-Rap®

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series is born of the sawdust from Ott

OG Tiny® 4

Rapala Perch Set

The lure that started it all is still the number one go-to lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted

Original Floating®